Alvechurch Parish Logo
A Civility & Respect Pledge Council Logo
Local Council Award Scheme Quality Gold Logo

Alvechurch Parish Council

serving Alvechurch, Bordesley, Forhill, Hopwood, Rowney Green and Weatheroak.

Alvechurch Parish Council’s Mission Statement

Our Parish Council Mission

‘Alvechurch Parish Council is dedicated to meeting the needs and aspirations of the whole community, to improving the quality of life for people living in Alvechurch Parish and to enhancing the attractiveness of the whole parish as a place in which to live, work, visit or invest.
To achieve its mission the Parish Council intends:

  • To provide a strong and independent voice for Alvechurch Parish
  • To provide high standard and cost-effective Parish Council services
  • To preserve and enhance the Alvechurch Parish traditions, character and identities
  • To promote the Parish as clean, safe, welcoming and socially inclusive for all
  • To support, maintain and promote the use of services, businesses, and facilities within the Parish
  • To encourage appropriate housing growth and associated community facilities for education , health and recreation
  • To work in partnership with others to achieve more for Alvechurch Parish and its surrounding areas’

The Parish Council will be guided in moving forward by the key aims in the Alvechurch Parish Neighbourhood Plan as adopted in January 2019.

Alvechurch Community

1. Development that meets current and future needs of all age groups in a changing and growing Alvechurch parish community, whilst embracing high-quality design.

Alvechurch Parish Medical Centre

2. Through providing opportunities for community participation, development within the Alvechurch Village boundary focused on well-designed house building within walkable locations of key facilities.


3. Developing services, facilities, and amenities especially around Alvechurch Village centre that will help to improve quality of life, create a sense of well-being, promote community safety and enable active and healthy lifestyles for the parish as a whole.

Alvechurch Community

4. Maintaining a mix of local businesses appropriate to the character of Alvechurch Parish whilst serving the needs of local people and with the inclusion of sympathetic rural diversification contributing to the wider economy.


5. Encouraging varieties of leisure, cultural and sporting facilities and activities to enable opportunities for all, particularly youngsters and older people.

Alvechurch Event

6. Promoting both integrated public transport (with associated pedestrian walkways, cycle routes and adequate parking) and safer roads (through effective traffic management) in order to serve the growing and changing Alvechurch community and increase access to the local countryside.

Alvechurch Community

7. To maintain and enhance the built historic and the natural environment for present and future generations whilst promoting new development that enhances local character.

Alvechurch Vision

8. Promotion of safe, sustainable developments that are designed to meet the latest energy efficiency standards and make the best use of existing resources whilst promoting the use of renewable energy for new developments in the Neighbourhood Plan Area.

Alvechurch Parish Council’s Mission Statement

‘We think that Alvechurch is a great place to live and work and we aim to do everything that we can do keep it so’.

Alvechurch Parsh Council is committed to improving the village and working with others to make things happen for the benefit of all.

If you have any ideas or suggestions please let us know as we do strive to help wherever possible.

Press Statements

Current press releases/statements will be displayed on this page, when relevant.

Press Statements
Item 1

Alvechurch Parish Council attains Quality Gold Status [Nov 2023]

Dear Resident,
We are delighted to inform you that your Parish Council has achieved a national peer reviewed accreditation of Quality Gold Status.

This recognises that Alvechurch Parish Council is at the cutting edge of good practice in governance, community engagement and council improvement, going beyond its legal obligations in continuously seeking opportunities to improve and innovate. Currently, nationally, there are only 52 Councils, including Alvechurch now, that have been awarded ‘gold’ status, out of approximately 10,000 Parish and Town Councils. This is approximately 0.5% of Councils with quality gold awards which puts it into context exactly what your Council has achieved!

Chairman, Marc Worrall, stated, “I am delighted that Alvechurch Parish Council has been accredited as a Quality Gold Council and very proud the work being done in our Parish is considered an excellent example to other local councils in Worcestershire and across the country. It’s important to note that only one other Council in Worcestershire has been given the same award.” 

He went on to say, “A well-deserved thanks is due to our Clerk, Jayne Smailes and Cllr Paul Edwards, as they were instrumental in preparing and submitting our application.”

In his letter to Alvechurch Parish Council, the Chairman of the National Association of Local Councils, Keith Stevens said . . . . “As chair of NALC, it is with great pleasure that I confirm that Alvechurch Parish Council has achieved the Quality Gold Award. Receiving the Quality Gold Award is an excellent achievement showing that your Council achieves good practices in governance, community engagement and council improvement. Furthermore, this award shows that your council has gone above and beyond the legal obligations; you lead your community and continuously seek opportunities to improve and develop even further. Therefore, the council is to be congratulated immensely. I want to express my sincere thanks to Jayne Smailes, for her hard work submitting the Quality Gold Award application and the additional work throughout the assessment process. My expression of thanks is also given to Alvechurch Parish Council. Your service to your community and supporting your Local Council Award Scheme application are recognised and reflected in your achievement.”

As background information, the Local Council Award Scheme (LCAS) has been designed to celebrate the successes of the very best local councils and to provide a framework to support all local councils to improve and develop to meet their full potential. The scheme offers councils the opportunity to show that they meet the standards set by the sector, assessed them by their peers, and put in place the conditions for continued improvement.

The scheme has been designed to provide the tools and encouragement to those councils at the beginning of their improvement journeys, as well as promoting and recognising councils that are at the cutting edge of the sector. It is only through the sector working together, to share best practice, drive up standards and supporting those who are committed to improving their offer to their communities that individual councils and the sector as a whole will reach their full potential. There are three levels of award; Foundation, Quality and Quality Gold.

The Quality Gold Award demonstrates that a council is at the forefront of best practice and achieves excellence in governance, community leadership and council development. Quality Gold councils provide leadership for their communities, bring people together, and have excellent business planning processes, ensuring value for money as well as constantly seeking new innovations and opportunities to improve. They highlight the very best we, as a sector, can achieve for our communities.